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International Journal of Internet Marketing and Advertising

JournalCitation impact & published research

International Journal of Internet Marketing and Advertising is a journal indexed in ScholarIQ from OpenAlex. ScholarIQ records 785 works, 4,622 citations and an h-index of 31.

785
Works
4,622
Citations
31
h-index

What are the most-cited papers on International Journal of Internet Marketing and Advertising?

ScholarIQmost cited works
'From garage to global': the internet and international market growth, an SME perspective
Shane Mathews, Marilyn Healy
International Journal of Internet Marketing and Advertising. 200857 CitationsOPEN ACCESS
Understanding consumers' creating behaviour in social media: an application of uses and gratifications and the theory of reasoned action
Chang Dae Ham, Joonghwa Lee, Hyung‐Seok Lee
International Journal of Internet Marketing and Advertising. 201419 Citations

Related on ScholarIQ

'From garage to global': the internet and international market growth, an SME perspective
Paper
Understanding consumers' creating behaviour in social media: an application of uses and gratifications and the theory of reasoned action
Paper
Digital Marketing and Social Media
Topic
Technology Adoption and User Behaviour
Topic
Consumer Behavior in Brand Consumption and Identification
Topic
Customer Service Quality and Loyalty
Topic
470M+ articles · free account